Swimbaits are supposed to be the cleanest “looks like food” presentation you can throw, especially when bass are keyed on shad, bluegill, or any baitfish that’s cruising edges and points. That’s why a ...

The fishing world is full of alpha-dog-type thinkers, so lure design collaboration isn’t always easy, but on those occasions when egos get suppressed, everyone wins ...

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Soft swimbaits have become a mainstay in every serious fisherman’s tackle box in recent years. They are less expensive than their hardbait alternatives, are a lot more versatile and, most of all, ...

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Swimbaits are among the most effective and versatile artificial lures for bass fishing. With a wide variety of shapes, sizes, colors, and weights, there’s a swimbait that can be used to catch bass in ...

Although big minnow imitating lures have been around for over a century, it seems like they really became part of big bass fishing culture in the late 1980s to early 1990s. Since then, there’s been an ...

For generations, the white bucktail jig has been hailed as the most versatile lure ever. So effective is its ability to catch any fish anywhere, bucktails were once stocked in military-issue survival ...

Fishing techniques focused on bass and panfish using practical methods that work in different conditions. Learn how to adapt ...