You're no doubt aware that Roblox is a pretty big deal in the games industry. But you'd be forgiven for underestimating just how big. "At our developer conference last year, we announced this fairly ...

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Roblox will scan video selfies of teens to assess their ages as part of a new Trusted Connections feature that gives users access to unfiltered chatting with people they know. Roblox is rolling out ...