Mitali Sarkar, Head of Communications, bp, explains why communications capital is one of the most undervalued assets in ...

Omnicom Media’s “negative reach” thesis signals a shift—where overexposure erodes impact, raising questions around content ...

Viral moments and creator-led content contribute to sustained social media visibility and keep the conversation around Fenty ...

Shipra Srivastava has been appointed as the Head of Marketing at Spotify India, a significant advancement in her career with ...

Tajeshwar Singh was earlier with Tata Digital for nearly 4 years, with his last position being Business Head - Commerce ...

Emmanuel Marill has been appointed as OpenAI's first Managing Director for the EMEA region, as announced in a LinkedIn post.

Omnicom Advertising India’s 22feet has won the integrated mandate for Jack Daniel’s India following a multi-agency pitch ...

Summercool Coolers has become the presenting sponsor for a 10-episode series of the Teen Taal podcast by Aaj Tak, marking a ...

Srikanth Velamakanni succeeds Sindhu Gangadharan, Managing Director, SAP Labs India, who completes the term as Chairperson in ...

India’s martech stack economy is approaching ₹1 lakh crore, driven by rising investments in AI, retail media, first-party ...

Jamuar is an ex IRTS officer with wide experience across the Indian railways, DMRC, and internationally in the UK, USA, ...

Leena Jaisani, Deputy Secretary General and Head of Media and Entertainment at the Federation of Indian Chambers of Commerce ...