One of the most interesting companies in New York these days is bit.ly. The service seems simple at first: it a makes long URLs into shorter ones. But in doing that at scale, bit.ly channels massive ...

Just what the world needs, another URL shortener, right? Google seems to think so, and it’s now making its own Goo.gl service widely available to anyone — complete with tracking and statistics — for ...

The popular link shortening service Bit.ly (which has billions of clicks on its links per month) has just announced that it will allow users to shorten links and automatically turn those links in to ...

There is a simple rule on the Internet when it comes to passing links around: the easier it is to share links, the more links will be shared. Bit.ly and other URL shorteners proved this with their ...

The link-shortening service’s new bookmarklet lets you share how you feel with custom domains like “iwantth.is” and “loath.es.” Sometimes, it’s hard to tweet out a link to an interesting story and ...

Say goodbye to the bit.lys that pervade your Twitter stream, along with all the other custom URL shorteners from your favorite publications. Twitter is rolling out its own way to shorten those unruly ...

Vb.ly, an URL shortener that didn't turn away risque Web addresses, falls victim to a judgment that it violated Libyan law. What's that mean for Bit.ly? Stephen Shankland worked at CNET from 1998 to ...

CNET contributor Don Reisinger is a technology columnist who has covered everything from HDTVs to computers to Flowbee Haircut Systems. Besides his work with CNET, Don's work has been featured in a ...

A lot of people are wondering about using .ly (Libyan) domains now that casualties in the Libyan protests are mounting and the revolutions are more closely wed to technology than many could have ever ...