Google’s John Mueller and Lizzi Sassman discuss creating image alt text that’s good for those using screen readers, briefly touching on what to do about decorative images and how it’s tricky to write ...

In a Google Office-hours hangout, Google’s John Mueller answered a question about how to use alt text for SEO. Along the way he dispelled the idea that there is a 16 word limitation on alt text and ...

Alternative text, often called "alt text," is a text description used for non-text elements, such as images, to convey the same information to users who may not be able to see the visual content. This ...

Google's John Mueller said this morning on Twitter that if you want your images to rank in Google Image search, it is extremely helpful to Google if you add alt text to your images. The advice itself ...

Alt text is a short written description of an image that describes the appearance, content and/or function of an image. Screen readers read the alt text aloud to website visitors, allowing them to ...

Newsflash, Google's Martin Splitt said that "alt text is important for SEO too." I did ask him how important, but he would not disclose that information. Here is more of the context around this on ...