From Baby Boomers to Gen Alpha, find out which generation you belong to. We break down the official birth years and defining ...

A new generation is emerging, known as Gen Alpha. If you haven't heard of them yet, Gen Alpha represents the youngest cohort of children growing up today. And as the newest generation, we're still ...

Gen X and Boomers—two generations that seem to have spent decades eye-rolling at each other. Boomers think Gen X is too cynical; Gen X thinks Boomers are out of touch. But beneath all the generational ...

Generation Z’s defining traits of digital immersion, heightened cultural awareness, a strong pursuit of wellbeing and renewed ...

I'm a Gen Xer, and like a Seattle Mariners fan, I've come to accept that, even though we're here slugging away, we're usually just not a part of the conversation. We just don’t get the same amount of ...

As age demographics go, Gen Z doesn’t have the most stellar reputation for hard work. Often described as “entitled” in the press and “difficult” to have in the office, it’s no wonder they feel the ...

Just when many companies are finally starting to understand millennials, a new generation is starting to emerge. Generation Z—people who were born from 1995 onwards—is making its presence known as ...

As if business owners didn’t have enough generations to decipher and market to, there’s another generation being added to the mix. Meet Generation C (Gen C)—also known as Generation Covid. Molded by ...

While every generation draws on their experiences to bring something new to the table, a truly digital-native generation such as Gen Z may have a major impact on the workforce moving forward. Growing ...

With every new generation comes new trends, ideas, characteristics, and, of course, stereotypes. These days, the attention is on Gen Z. (And as a millennial myself, it feels relieving to be out of the ...

This past month, even more protestors got arrested by Hong Kong police. You likely saw the story on the news, but do you understand what’s really going on? Technically, Hong Kong belongs to China but ...