Finding more in-game ad inventory is like hard mode compared to other digital channels. Signing up publishers in the in-game ad space is complicated. Placing digital billboards that can run display ...

The ads depicted women as sex objects and in non-consensual sexual scenarios READ MORE: Psychologist reveals five 'subtle' signs your child might be radicalised by online incel culture 'Degrading' ads ...

This article was written by Božo Janković, head of ad monetisation at GameBiz Consulting and was first shared here. Fifteen years ago, in-app purchases were introduced to mobile games, and ...

Snap announced a suite of new products and optimizations for app advertisers called the App Power Pack, according to a company blog post. The offering includes new ad formats, bid strategies, ...

Google will update its Personalized Ads policy in December to exclude *social casino game apps from the restricted “Gambling” sensitive interest category. Key details: Why we care. This policy change ...

Apple Ads maintained a lead on iOS in all game genres but hypercasual and tabletop in 2025, as competition from AppLovin has increased.

One tentpole feature of the Games app is that it will serve as a launcher into all of your games. Similar to how Apple’s TV app aggregates movies and TV shows in one place, so the Games app will be a ...

Apple's new video game app will come preinstalled on their mobile devices, Macs and smart TVs. As a one-stop hub for gaming, it'll make Game Center truly obsolete. Tyler Graham Writer Tyler is a ...