Business owners are constantly gathering information to help develop strategies to improve marketing and sales. Ultimately, the goal is to improve the bottom line, with better targeting of a company's ...
QUALITATIVE research designs give us insights on matters we want to know much more about than what meets the eye. Qualitative research designs involve gathering and analyzing non-numerical data. One ...
This course introduces students to conceptualizing and applying qualitative research in the social sciences. The objective is to enable students to create and critique qualitative research designs ...
Instructor: Bryan C. Taylor, Professor of Communication (https://www.colorado.edu/cmci/people/communication/bryan-c-taylor). Registration: email Prof. Bryan Taylor ...
Interviews and focus groups are essential tools of qualitative research. This guide shows students and early-career researchers how to prepare for and conduct interviews and focus groups. This book ...
Canadian Journal of Public Health / Revue Canadienne de Santé Publique Vol. 87, SUPPLEMENT 1: HIV/AIDS in the Context of Culture: The Canadian Study on the Determinants of Ethnoculturally Specific ...
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