The research also sheds some light on the ideal time to launch Christmas ads. Both John Lewis and Coca-Cola opted for ...

Sydney Sweeney’s new niche film “Americana” came in 16th at the box office in its opening weekend after the controversy surrounding her American Eagle ad campaign. The film, shown in just 1,123 ...

The fashion world has faced some backlash of late. Most notably, clothing brand American Eagle received some heavy criticism for its latest campaign starring actress Sydney Sweeney. “Sydney Sweeney ...

Shares of American Eagle Outfitters spiked 34% Thursday after the teen clothing retailer said the frenzy surrounding its Sydney Sweeney ad campaign drew new customers during its most recent quarter.

Foot traffic at American Eagle stores dropped 9 percent two weeks after Sydney Sweeney starred in a controversial ad campaign for the retailer, according to a report. American Eagle tapped the 27-year ...

Sydney Sweeney broke her silence surrounding her controversial American Eagle jeans ad and President Trump’s support. During a cover story interview with GQ, the “Euphoria” actress was asked if she ...