Many CRM systems are "live," though far fewer are raging successes. User adoption, lack of demonstrable ROI, and escalating maintenance and support costs plague those firms that have effectively ...

Why We Picked It Bigin, the smaller sibling of Zoho CRM, targets start-ups and SMBs. As such, it sets aside some of the advanced capabilities of Zoho's full-featured offering in favor of ease of use.

The powerful political and competitive currents battering the health insurance industry are forcing payers to find new ways to simultaneously improve the quality of care and rein in costs. Every ...

CRM emerged in the 1990s as an information technology solution for managing a customer database and, today, sits at a senior management strategy or executive level to ...

There is no such thing as “one size fits all” when defining CRM success - either in terms of systems or functions. It is key to understand the firm’s unique needs and goals– and then to fully evaluate ...

Even good problems are still problems. Successful software companies not only see client growth, but each client changes the way they want to use a product. With a growing client base and proven ...

Regional - "Would you like to become a member?" chant the cashiers and shop staff as you frantically bought your Christmas gifts last year.As you turn over your personal data, a deal is made - 10% off ...

In the coming years, growing competition among customer relationship management (CRM) providers—including technology titans like Microsoft, Salesforce, and Zoho—will cause a fundamental shift in the ...

A business.com editor verified this analysis to ensure it meets our standards for accuracy, expertise and integrity. Chad Brooks,Managing Editor Business.com earns commissions from some listed ...