Givenchy Beauty has unveiled a makeover to its Givenchy Beauty House experience on Roblox in celebration of Pride Month in June, according to details shared with sister publication Marketing Dive. The ...

E.l.f. Beauty is testing real-world commerce capabilities within its E.l.f. Up! experience on Roblox as part of an extended partnership with the platform, according to details shared with sister ...

OAKLAND, Calif.--(BUSINESS WIRE)--In another eyes.lips.first., e.l.f. (NYSE: ELF) is expanding its collaboration with Roblox (NYSE: RBLX), making e.l.f. the first beauty brand to test real-world ...

e.l.f. Beauty Inc (NYSE:ELF) is expanding its collaboration with Roblox Corp (NYSE:RBLX), becoming the first beauty brand to test real-world commerce on the platform, powered by Walmart Inc (NYSE:WMT) ...

Within the world of Roblox, e.l.f. Beauty created a virtual kiosk located in its immersive UP! Experience, where visitors can purchase an exclusive limited-edition physical product. The selection ...

Fenty Beauty is partnering with Roblox to launch a four-week Fenty Beauty and Fenty Skin experience on Roblox, the company said in a press release on Tuesday. The experience centers on product ...

PARIS — Givenchy Parfums is launching its own universe in Roblox, marking the first immersive beauty experience to go live on the metaverse platform. Replete with its own castle (nodding to the ...

e.l.f. Beauty is expanding its partnership with Roblox, becoming the first beauty brand to test real-world commerce in the virtual gaming platform. Walmart will power e.l.f.'s new virtual kiosk, where ...

e.l.f. teams up with Chime to create a game that empowers youth with essential money management skills e.l.f. is the first beauty brand to launch a financial literacy game on Roblox. In partnership ...

e.l.f. continues to disrupt norms via new avenues in commerce, co-creating with its digital community for a meaningful cause In addition to the e.l.f. UP! Pets Hoodie, users can also purchase a ...

Fenty Beauty makes its Roblox grand entrance as many others have built virtual brand representations on Roblox, including Nike, Gucci and Forever 21. “Beauty experiences are meant to be fun, so I’m ...

OAKLAND, Calif.--(BUSINESS WIRE)--e.l.f. Beauty (NYSE: ELF) is making history as the first-ever beauty brand to launch a financial literacy game on Roblox. This experience is specifically designed to ...