Do you ever feel like your Facebook is listening to you, or watching your every move? That whenever you search for something on another website or have a conversation with a friend, the next minute ...
Erik Neuenschwander and his team created the identifiers to track users across devices. The identifiers became the industry norm, which sources told the publication troubled him. Apple's head of ...
AI has revolutionized the once-tedious PPC ad creation process. While user-friendliness and innovation remain crucial, the end product must boost sales and ROI. By harnessing AI, you can identify real ...
Continuing its efforts to promote itself as privacy-friendly, Apple made an announcement this week that its Safari browser will block autoplay video ads and incorporate a no-tracking feature that will ...
WhatRunsWhere, the online media buying service that allows advertisers and ad agencies to track competitors’ online and mobile ad campaigns, has launched WhatRunsWhere Advantage, a stand-alone service ...
Reddit Ads Manager has been updated to simplify the process of creating and tracking campaigns more efficiently. The platform now offers six new automated features designed to provide advertisers with ...
Chrome has finally announced plans to kill third-party cookies. It’s been almost four years since third-party cookies have been disabled in Firefox and Safari, but Google, one of the world’s largest ...
NEW YORK—The advertising sales business of Charter Communications, Spectrum Reach, has announced the full-market rollout of its newest planning tool, Audience Reach Optimizer (ARO). The ARO ...
BRUSSELS (Reuters) - Twitter on Tuesday rolled out tools in Europe which will make it easier for voters to identify political campaign ads tied to crucial European Parliament elections in May amidst ...