Xbox has unveiled a refreshed look for its iconic logo, which features a return to the brand's classic green coloring.

We officially have a new Xbox logo! To accompany last night's massive statement on the future of the brand, the official Xbox ...

Microsoft unveils a sleek, green Xbox logo inspired by the brand's past, hinting at potential future console advancements.

A shift in identity is never just cosmetic; it signals intent, ambition, and how an institution sees itself. This week, Xbox ...

CEO Asha Sharma and Executive Vice President Matt Booty are continuing to overhaul the gaming giant.

Xbox also debuted a new logo, switching to a glowing, glassy green coloured design in place of the black-and-white logo in ...

Microsoft has scrapped Microsoft Gaming in favor of Xbox today, and it’s also starting to roll out a new Xbox logo. The new ...

Following CEO Phil Spencer's departure in February, Xbox has unveiled a redesigned logo, seemingly intentionally evoking the ...

That naming is now being rolled back, with Microsoft drawing a clearer line between internal structure and outward identity.

Xbox unveils a new logo, ditching the flat design that defined the game publisher's brand through the 2010s in favor of a bold new look.