Authorized Buyers replaces Ad Networks in AdSense. New buyers will be allowed by default; the auto-allow toggle is removed. DV360 stays in Ad Review Center; the new page adds parent–child visibility.

Digital advertising has always evolved alongside technology, but the pace of change over the past few years has been especially rapid. Privacy regulations, AI-driven ...

Google announced it will replace the "Ad networks" blocking control from Brand safety within in AdSense with a new "Authorized Buyers" blocking control. This will start on November 6, 2025, the ...

Ad networks face a broad range of challenges in 2025 as they grapple with privacy concerns, regulatory issues and a $50 billion (€47.5bn) ad fraud threat. But the opportunities presented by new ...

The “everything is an ad network” trend will live forever. There are always new advertising canvases and data sources to be plumbed. For instance, consumer wearables are primed to go off in 2026, ...

AppHarbr, GeoEdge’s in-app ad quality and security platform, today (5th March, 2026) announced the release of the industry’s first In-App Network Ad Quality & Safety Performance Index, a benchmarking ...