A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

UK online whisky retailer The Whisky Barrel uses a digital certification system to help reduce the risk of counterfeit products The drinks industry deploys smart packaging on consumer-facing products ...

Smart packaging is often referred to in the context of Industry 4.0 as manufacturers take advantage of the new integration of digital capabilities with artificial intelligence, machine learning, ...

Mira Showers is claiming to be the first bathroom company to launch new packaging which includes Quick Response (QR) codes; designed to give customers a window to a new world of information to make ...

A SmartLabel initiative that gives consumers detailed product information via QR codes is gearing up for a major shift in ...

Uniqode reports many QR Code strategies fall into the "one-scan trap," leading to missed customer lifetime value.

Global Smart Packaging Market to Reach USD 38.36 Billion by 2032, Says MarkNtel Advisors ...

The explosive growth of the legal cannabis industry has created a marketplace that can be overwhelming to the average consumer. It often feels like there is a new brand or product being launched every ...