Retailers often refresh their look to represent a change in the customer experience or evoke a new sense of brand identity. While both these reasons apply to Zulily’s decision to refresh its logo and ...

For a professional sports league that literally launched the 2023-24 season by joking about there being a script, the Super Bowl logo color scheme conspiracy holding strong this late into the season ...

Previously, we reported on how May was going to be a big month for Warner Bros. Discovery's (WBD) Max streaming service. On May 27th, it will have been five years since HBO Max was first launched – ...

When a contractor is looking to make a splash in the market it most-often turns to its marketing efforts, where the logo and corporate colors can be changed to demonstrate a revitalized, high-impact ...

As WKYC's Ben Axelrod noted, the Cavaliers' website first leaked two new logos on Wednesday. Per the team's official press release, the original "Cavaliers Gold" dates back to the early 1980s and was ...

Examples of new logos, imagery and color schemes for Adrian's Downtown Development Authority/Main Street committee and the downtown business district are pictured. The DDA/Main Street was recently ...

The black and gold is not going anywhere, but Vanderbilt did announce changes to its logos and color schemes on Tuesday morning as it looks to "refresh" its branding. Among the changes: The Commodores ...

The Titans are entering a new era, and they're doing so in timeless and elegant style.