Yahoo's wallet remains firmly open as it picks up yet another company (at least its third this month), this time focusing on the small business offerings of Lexity to expand its ecommerce range. This ...

Amit Kumar is CEO of Lexity (formerly known as “Vurve”). In a press release last week, in addition to its name change, the company launched its “‘Ad Intent’ system for e-commerce merchants of all ...

Yahoo recently closed on a deal to purchase e-commerce platform Lexity for an undisclosed sum in what is now the 20th acquisition since Google veteran Marissa Mayer took the helm just over a year ago.

Yahoo has bought Lexity – a four-year-old company specializing in software applications. The company was founded in 2009 by former Yahoo employee Amit Kumar and has clients spread across 114 countries ...