Google has removed its long-standing unified pricing rules in Google Ad Manager, once again allowing publishers to set different price floors for Google demand versus other programmatic buyers. What ...

In just a few weeks, a federal court in Virginia will begin hearing a major antitrust case that could force tech giant Google (GOOGL) to split part of its advertising tech business into a separate ...

Google’s antitrust case over the AdTech business is nearing its eventual end, outside of Google’s plan to appeal whatever decisions are made. It was ruled earlier this year that Google had two illegal ...