Editor's note: This story originally ran Feb. 21, 1986. A shudder ran through Elsie, the Borden cow, when the Houston Livestock Show and Rodeo Parade spilled off Texas Avenue and onto Main Street on ...
The very first Elsie the Cow was selected during the 1939 World's Fair in New York at Borden Dairy's pavilion there, "The Dairy World of Tomorrow." The company moved its headquarters to Columbus in ...
Borden dairy announced its return to Ohio this week after leaving the area 24 years ago. The company will operate out of two plants -- in Cleveland and Cincinnati -- with approximately 350 Ohio-based ...
At 73, Elsie the Cow is still smiling and strong as ever. Borden Dairy Co.'s iconic mascot is making a marketing comeback under the leadership of CEO Steve McCormick. Elsie's resurgence is part of ...
Borden is selling the remainder of its dairy business, including a license to use its Elsie the Cow trademark. The company said Thursday it will sell Borden/Meadow Gold Dairies, based in Ogden, Utah, ...
Elsie the cow has a new home. Borden dairy, which filed for bankruptcy protection in January, has been sold to two private equity firms. Dallas-based Borden said Friday it was sold for about $340 ...
When Borden finished enlarging its milk and ice cream plant on East Ashby Street in 1953, it took out a full-page ad in the San Antonio Express on Oct. 1, inviting everyone (“bring the whole family”) ...
Dear R.C.: Like you, I’m sure that most of my readers recognize Elsie, America’s most famous female bovine. According to some sources, she was the “unofficial” mascot of the former Borden Dairy Co.
Elsie the Cow is shown here with comedian Ed Wynn and farm sisters Edith and Anne Perrine, who were selected to accompany Elsie on a national tour. (Star-Ledger file photo) Elsie the Cow, the Borden ...
Historically speaking, did you know: New Jersey has a wide range of ecosystems and natural environments due to its physical environments spanning from the coast to the mountains. However, ecosystems ...
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