Big brands still want to be associated with elite players but creativity, humour and cultural cut-through are in short supply ...

AI disruption isn’t the end of SEO but a call for leaders to rethink visibility, measure differently, and adapt strategies for an uncertain future. Artificial intelligence is transforming how people ...

A federal judge’s remedy stops short of making meaningful changes to how we use our phones, computers and the web. By Brian X. Chen Brian X. Chen is The Times’s lead consumer technology writer and the ...

For a long time, marketers have chased clicks. These digital interactions are used to interpret intent and behavior, with the ultimate aim of understanding us in order to sell to us better. But now ...

Search is changing, and not just because of Google updates. Buyers are changing how they find, evaluate, and decide. They are researching in AI summaries, asking questions out loud to their phones, ...

Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...

Organic search visibility is a measure of how often a website appears in unpaid (organic) search results on Google and other search engines. High organic search visibility means a site ranks well and ...

A nearly three-year-old AI startup has caught Meta’s attention, and reportedly Apple’s too. Meta spoke with AI search engine Perplexity about a potential acquisition, although a deal was not reached, ...

What is linear regression in machine learning ? Understanding Linear Regression in machine learning is considered as the basis or foundation in machine learning. In this video, we will learn what is ...

Good news…SEO is alive and well. And the bad news? Traditional SEO approaches are no longer sufficient in today's AI-driven search landscape. Search strategy has ...

If you've noticed a new light-blue circle appear in your WhatsApp chats recently and wondered what it was, Meta has recently expanded its implementation of Meta AI into new markets—and now it’s in ...

Senior Lecturer in Digital Ethics, Centre for AI and Digital Ethics, School of Computing and Information Systems, The University of Melbourne Damiano Spina has received funding from the Australian ...