"We offer the power of Web services, but totally online--no software, no hardware," says Marc Benioff, president and CEO of Salesforce.com and a former Oracle executive. "When all is said and done, ...

CRM systems fail when they're not utilized correctly or when businesses choose the wrong CRM solution. Learn how to implement ...

Choosing a CRM for your small business can feel daunting, with many options and factors to consider. However, if you follow a few best practices, the process can be straightforward and productive — ...

eXp Realty has rolled out a new initiative that allows its agents to choose from multiple customer relationship management (CRM) systems, marking a shift in the company’s approach to technology ...

Healthcare organizations face risk in not delivering exceptional consumer experiences. Those that don't prioritize customer relationship management may find it harder to maintain their competitiveness ...

Data and artificial intelligence are crucial for effective customer loyalty programs. They are also revolutionizing the role of traditional CRM platforms. Initially, CRM systems changed business ...

Information technology is a costly enabler of customer relationship management. But CRM programs coupled with smart technology and strategy may soon mean the end of the road for mass marketing in the ...

Today’s consumers are up against an inflationary environment that is impacting their spending, according to Medallia’s Sense360 report, which showed that consumers are buying fewer products, but for ...

The United States Agency for International Development (USAID) is an independent agency of the United States Government that administers civilian foreign aid and development assistance. With a budget ...

You’d be hard-pressed to find an industry vertical hit harder by the COVID-19 pandemic than travel/hospitality. And now that the worst of the crisis seems to be behind us, it’s the industry benefiting ...