TARA Media users can leverage SWYM.ai's technology to filter and shape the bidstream before a bid is even placed. This allows ...
WHSmith North America has launched a new programmatic in-store media network across its U.S. airport retail estate, following ...
Amit Attias, CTO and co-founder of Bigabid argues that with levels of attribution and install fraud so high, advertisers and ...
In-Store Marketplace (ISM), the retail industry's first centralized platform for digital in-store media integration, today ...
Modest improvements for Direct Support Professionals show progress is possible, but also reinforce the need for ...
PRNewswire/ -- madSense and Symitri have formed a strategic partnership to enhance open-internet addressability, enabling advertisers to do three things at once: reach more high-value audiences, ...
The company has launched with Place Exchange SSP and PerView Measurement to enable digital buyers to programmatically access ...
At CES 2026, DirecTV Advertising introduced the programmatic enablement of inventory from DirecTV Remote, a move it says ...
Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...
DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...
In 2024, North America held a dominan market position, capturing more than a 39.3% share, holding USD 2.9 Billion revenue.
Roblox has announced a major expansion of its advertising platform, strengthening its position as a destination for brands ...