Returning to the news desk after a year away from CTV beat reporting is like discovering a time capsule with the industry’s ...

Discover how Jobrapido blocked 15% of malicious traffic with DataDome, achieving true marketing ROI, reducing cloud costs, ...

CES 2026 reinforced how quickly advertising, media, and marketing are being reshaped by creators, data, and artificial intelligence. From creator-led ...

GENI's Media technology segment is accelerating, growing 89% YoY in Q3, and is expected to become increasingly central to the ...

Logie Inc. has released a new whitepaper showing how traditional creator selection drives ROI loss and how AI precision ...

James Collins, CRO, Titan OS: “As TV becomes more connected, the way we understand viewer data is evolving. Modern TV data is ...

AiOpti Recognized for Deterministic Measurement Linking Media Exposure to Real-World Outcomes The real reward is seeing ...

WAYNE, PA, UNITED STATES, January 7, 2026 /EINPresswire.com/ -- PurpleLab®, a healthcare analytics company powering ...

Google's multi-year contract with Apple to support its push further into AI gives the company access to more than 1.5 billion ...

Propelled by Unprecedented Demand from Global Martech Enterprises, GeoGen.io Bridges the Gap Between Strategic Content ...

Misreading churn leads to flawed CLV assumptions. Analyze retention over time and identify the customers that actually drive ...

In practical terms, all of this means that the B2B brands that win in the agentic era aren’t necessarily the ones with the ...