Advertisers who don’t migrate to the Data Manager API risk broken conversion tracking when Google tightens Ads API data rules ...

Niche markets don’t generate enough data for standard Google Ads playbooks. Learn how to use signals and automation when ...

Google will permit U.S. ads for prediction markets, but only for CFTC-regulated exchanges and certified brokers under strict ...

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting ...

The PPC platforms rolled out a few meaningful updates this week that shape how we measure, plan, and buy media. Google introduced a new API that makes it easier to bring first party data into Ads.

U.S. District Senior Judge P. Kevin Castel certified a class of about 5,000 publishers after rejecting defendant Google's motion that sought to exclude expert opinions of a Harvard Law School ...

According to Pixalate's data, Magnite and Google Ad Exchange lead SSP direct access rankings across top mobile apps in North America, with both platforms reaching 100% on the Apple App Store LONDON, ...

According to Pixalate's data, Google Ad Exchange reached 97% of mobile apps on the Apple App Store, while PubMatic achieved 92% direct access across top APAC mobile apps in the Apple App Store LONDON, ...

LONDON, Dec. 11, 2025 (GLOBE NEWSWIRE) -- Pixalate today released the November 2025 Asia-Pacific (APAC) Sell-Side Platforms (SSPs) ‘Direct’ Access to Top 100 Mobile Apps Rankings. This report analyzes ...

LONDON, Dec. 11, 2025 (GLOBE NEWSWIRE) -- Pixalate today released the November 2025 Europe, the Middle East and Africa (EMEA) Sell-Side Platforms (SSPs) ‘Direct’ Access to Top 100 Mobile Apps Rankings ...