The anarchic water brand's collab with the cosmetics and skincare brand sees doting dad Glothar serenade his daughter on the ...

In the latest close session, e.l.f. Beauty (ELF) was up +1.13% at $87.56. The stock outpaced the S&P 500's daily loss of 0.19%. Meanwhile, the Dow experienced a drop of 0.8%, and the ...

The e.l.f. x Liquid Death Lip Embalms are inspired by Liquid Death’s mountain water, soda-flavored sparkling water and iced ...

Goth culture is seeing a resurgence–thanks in part to Gen Z–and Liquid Death and e.l.f. Cosmetics are reuniting to lean into ...

e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), and healthy beverage platform Liquid Death are back to rock the ...

This week may be a time to prioritise capital preservation over capital appreciation. Capital is your freedom to trade the ...

Victoria Beckham's clever blush hack will save you time, money and free up your makeup bag. Including Victoria Beckham Beauty ...

New experiences are the spice of life. You don’t need to plan an elaborate vacation to try new things — sometimes a unique ...

Courtesy of John Salangsang/Shutterstock for WIF. WIF and e.l.f. Cosmetics named Claire Brooks, Justine Ellen Chen, Nova Taylor, Radha Mehta and Rayana Rasamee as the first e.l.f. Makers grant ...

Usually, cosmetic brands just want to sell cosmetics. But e.l.f. Beauty’s “So Many Dicks” campaign has a different goal. The effort, which launched late last year and is still running, aims to ...

As your holiday calendar fills up, the quickest upgrade is a lip that’s smooth, hydrated and stays put. Cold air and indoor heat can tank color payoff fast — so prep before you paint with formulas ...