Do you want eyes that pop? We’re here to help. Begin by choosing the right products—from primers that help your makeup last all day to carefully selected eyeshadow shades that complement your skin ...

I'm showing you my go-to eyeshadow technique for hooded eyes, using a blend of three shades—including a bold green for a fresh twist. I walk you through the simple, tap-based application that really ...

Raise your hand if you’ve ever said, “I just don’t look good in eye shadow,” or “Eye shadow is too confusing,” or “How the hell do you apply eye shadow?” Yeah, we’re going to guess most of your hands ...

Eyeshadow can intimidate a lot of makeup beginners. Take a look on Instagram and you'll see intricate cut creases, gradients, color layers, and glitter. But it doesn't have to be complicated. If ...

As the weather steers away from sunburn and gets closer to hot fudge and pumpkin spice, the highly-anticipated fall weather calls for some cool shades of eyeshadow. This isn't to say we're dumping out ...

There’s no doubt about it—playing with eyeshadows can be super exciting and fun for most girls, except if you’re a beginner and new to the beauty game. So, if you’re a makeup novice, learning how to ...