This video shows how to apply magnetic lashes using WOSADO for a clean, secure finish. The technique focuses on placement, ...

Makeup artists are basically magicians. They're able to take someone's natural features and enhance them, but they can also ...

Face mapping is taking over beauty feeds, but it is more than viral dots and lines. This strategic makeup technique reveals ...

What are lash serums and how do they work? “Lash serums are topical treatments that are applied to your eyelashes to enhance ...

As it turns out, this is the correct approach. “Heavy dark shades across the entire lid, thick eyeliner, and dramatic cut ...

Manushi Chhillar shared a video on her YouTube channel where she recreated her Miss World 2017 finale makeup. The tutorial ...

Makeup artist Mary Phillips breaks down the secrets behind the beauty look that's beloved by Kendall Jenner and Hailey Bieber.

From mastering the basics to fixing the most common mistakes, expert-approved advice to help you get eye makeup right every ...

In her in-depth video tutorial, Hughes points out the “white halo” her “double lip line” naturally creates around her mouth, ...

Social media influencing only recently became a legitimate career path. But in just a few years, the industry has grown to be worth over $250bn, according to investment firm Goldman Sachs. Online ...

A new beauty trend on TikTok is causing quite a stir. It's called the 'eye wig' — yes, a wig for your eyelids. This innovative eyeshadow hack promises beautifully defined eyes but makeup-free eyelids ...