Why I like like my lashes better when I skip a mirror for mascara application, plus step by step tips on how to apply mascara ...

You don’t have to pick up your phone.” Blumenthal found inspiration from 1920s and 1930s beauty packaging while developing ...

This video shows how to apply magnetic lashes using WOSADO for a clean, secure finish. The technique focuses on placement, ...

Ah Hua, 47, was left blind in one eye and with severe burns after her ex-husband threw acid in her face - but she's found a ...

Mogul, makeup artist, and brand founder Danessa Myricks opens up about her journey, favorite beauty products, and more.

Face mapping is taking over beauty feeds, but it is more than viral dots and lines. This strategic makeup technique reveals ...

Makeup artists are basically magicians. They're able to take someone's natural features and enhance them, but they can also ...

Do it! Apply to Telus STORYHIVE! Even if you have little or no experience, I think it’s totally worth it, especially if ...

About SWAN Beauty SWAN is a beauty technology company reimagining the way we engage with beauty co-founded by Colby Mitchell.

If you want to support independent women's media, become a Mamamia subscriber. Get an all-access pass to everything we make, ...

It’s tough for aspiring makeup-lovers to get their name out there. But we're here to help you get started on becoming a ...