Full disclosure: in middle school, I wore nothing but white eye shadow for an entire year. As an incredibly unsavvy beauty-lover, my 13-year-old self somehow confused smearing iridescent white powder ...

Do you want eyes that pop? We’re here to help. Begin by choosing the right products—from primers that help your makeup last all day to carefully selected eyeshadow shades that complement your skin ...

October 31st is right around the corner, and IDK about you, but I’m ready to go all out on my Halloween costume this year. I love Halloween parties, decking out my home in Halloween decorations, and ...

This Halloween, forget about wearing a cheap mask from the local fair or settling for a simple adhesive scar. You can create a terrifying look with a few accessories, some good blood-red eyeshadow, ...

Depending on what costume you choose to wear, there's usually an extra effort needed to complete Halloween makeup. Luckily, both the prettiest and most shocking looks are rather easy to master. "To ...

As the weather steers away from sunburn and gets closer to hot fudge and pumpkin spice, the highly-anticipated fall weather calls for some cool shades of eyeshadow. This isn't to say we're dumping out ...