Tension: We segment customers to personalize marketing, yet most segmentation strategies reveal how little we understand ...

In 2014, Experian Marketing Services released research identifying six distinct deal-seeking consumer segments. The ...

Rocket CRM has announced developments in its marketing automation capabilities, reflecting broader trends in how ...

Dividing patients into groups based on how they behave towards their condition can aid understanding of the issues that affect them and improve outcomes, such as quality of life in long-term ...

Founded in 2019 by industry veterans Josh McGrane and Stephen Yates, TrueTouch Floors set out to stand apart in a crowded ...

There is a long-standing debate in the field of music cognition about the impact of musical training and whether formal ...

In 2026, the marketing organizations that pull ahead will be the ones that think most intelligently about how to use AI tools ...

E-commerce is as popular as ever before, and the return rates that come with it are growing fast. During the post-holiday ...

The Qualcomm Snapdragon X2 Plus chip is built for mid-range laptops. It is claimed to deliver Snapdragon X2 Elite-like ...

Astute Analytica has recently published a detailed and extensive report analyzing the Business Process Management Market. This study spans a decade-long forecast from 2024 to 2033, providing a ...

The estimated cost of the industrial plant has ballooned rapidly. In May 2024, County Executive Ryan McMahon told ...

Artificial intelligence is making its way into every aspect of life, including cancer prevention. New technology at MUSC is ...