IAB Europe has released its inaugural Attitudes to Digital Advertising Report, offering a comprehensive snapshot of a ...

Google announced new biddable capabilities for programmatic advertising inventory access to NBCUniversal's Olympic Winter ...

TARA Media users can leverage SWYM.ai's technology to filter and shape the bidstream before a bid is even placed. This allows ...

UK marketing budgets closed 2025 on a disappointing note, reflecting heightened caution among businesses amid economic and ...

AiOpti Recognized for Deterministic Measurement Linking Media Exposure to Real-World Outcomes The real reward is seeing ...

The addition of Akhil Savani from The Trade Desk and the promotion of OpenX veteran Rebecca Bonell reinforce OpenX's commitment to publisher success. NEW YORK--(BUSINESS WIRE)--January 14, 2026-- ...

Live television advertising has become a powerful force influencing gambling behaviours across Britain. During prime-time ...

Whether it’s the Olympics, FIFA World Cup, or even niche, local events, live sports offers a level of scale, attention, and engagement that’s largely unmatched in modern advertising. Streaming has ...