The predictive capabilities of AI can be a powerful tool, but the goal of such algorithms is to maximize efficiency, which ...
Overview: AI-powered programmatic advertising automates ad buying and placement using real-time data and machine learning ...
DIRECTV Advertising today announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programmatic enablement of inventory from ...
IAB Europe has released its inaugural Attitudes to Digital Advertising Report, offering a comprehensive snapshot of a ...
audioadpro, the Wakefield-based programmatic digital audio trade desk, has announced the appointment of two new team members ...
AI Digital's Mary Gabrielyan discuss with us the findings of The 2026 Media Trends Report for B2B advertising.
The Hypermedia programmatic DOOH offering is now being deployed across within select environments across its 4,000 digital ...
Today (15th January, 2026), VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a ...
AdExchanger, part of the Chief Marketer Network, is launching Programmatic AI, a new industry event debuting May 18–20, 2026, ...
Advertisers will get programmatic buying, campaign optimisation tools and performance data, including impressions, audience ...
At CES 2026, DirecTV Advertising introduced the programmatic enablement of inventory from DirecTV Remote, a move it says ...
DirecTV Advertising has announced at CES that it will be bringing more premium CTV video options to the digital out-of-home (DOOH) marketplace with the programm ...