For years, interactive CTV advertising was the star of industry demos – promising, flashy and mostly theoretical. In 2025, ...

Let’s dig into the relative performance of MediaAlpha (NYSE:MAX) and its peers as we unravel the now-completed Q3 advertising ...

Live from the C-Space campus at the Aria Casino in Las Vegas, we break down the most interesting ad tech trends we saw at CES ...

Launched at CES 2026, DV Authentic Streaming TV enables advertisers to unify premium content discovery, reporting, analytics ...

OpenAI bets its future on a distraction-free experience, sacrificing ad revenue to stop Google’s ecosystem from winning the ...

“We’re delivering news all the time on FAST, not just five to six on broadcast TV,” she said at NAB Show New York, noting ...

Launched at CES 2026, DV Authentic Streaming TV enables advertisers to unify premium content discovery, reporting, analytics ...

Cultural touchstones like the Super Bowl, Winter Olympics, and World Cup will bring fans across the globe together in ...

The predictive capabilities of AI can be a powerful tool, but the goal of such algorithms is to maximize efficiency, which ...

Geopolitical pressures and AI concerns still loom, but advertising is predicted to keep growing this year … though it's the ...

New AI-powered solution integrates program-level intelligence, AI-Agent content discovery, performance optimization and ...

The CES C Space keynote opened with a volunteer from the audience and a promise that her life was about to change. It was a ...