The ‘Math of Marketing’ IP focuses on resolving the critical tension between immediate ROI and sustainable brand equity ...

The first output under the initiative will be a report titled Math of Marketing: How Modern CMOs Measure What Matters, which will outline findings from the initial study.

The framework will study short- vs long-term returns, customer retention, AI and attribution tools, and how marketers test ...

Scientists discover water that's solid and liquid. Superionic ice found in lab could explain Uranus and Neptune's bizarre ...

A new study reveals how biological branching networks use surface geometry to shape blood vessels, brains, and plants.

This recognition celebrates their contributions to the region's technology, innovation, and entrepreneurship ecosystem.

UCSC engineer Javier Gonzalez-Rocha is using drones and sensors to bring advanced air quality monitoring to underserved ...

At CES 2026, Nvidia Corp. Chief Executive Jensen Huang once again reset the economics of artificial intelligence factories.

Elizabeth Fraley Kinder Ready has been a leader in the dynamic sphere of early childhood education, who has consistently been ...

Focusing on Everything design is the answer to both these challenges. Find those features that make you smile and your heart sing. It’s a very special apartment, deserving of features to honour and ...

But the main takeaway from Chad Ainsworth’s own experience is clear: if your goal is to feel truly cut off from society, you ...

Discover the surprising power of sports in strengthening communities. This in-depth guide provides the evidence, programs, ...