Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...
Google quietly published a research paper on personalized semantics for recommender systems like Google Discover and YouTube.
Show leaders how PPC performed, why results changed, and what to do next, with the context and clarity they need for 2026 planning.
What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better decisions.
In 2026 and well beyond, a core part of the performance marketer’s charter is learning to leverage AI to drive growth and efficiency. Anyone who isn’t actively evaluating new AI tools to improve or ...
In a recent interview, Google CEO Sundar Pichai has issued a stark warning regarding the inevitable impact of artificial intelligence on the global labour market, cautioning that the AI technology ...
Learn about auth tokens, token-based authentication, JWTs, and implementation strategies. Enhance security and user experience in enterprise SSO and CIAM.
Google Play tweaks still fall short of EU antitrust standards, sources say EU fine likely in first quarter of 2026, sources say Google can make more changes to avoid fine, sources say BRUSSELS, Dec 10 ...
Update December 29, 2025: Google has added six more free channels to its Freeplay offering. Summary: Google TV’s Freeplay is a group of hundreds of free channels that are streaming 24/7. These are ...
From simple food swaps to making the most of free apps and services, a few changes to regular habits can help save money and ...
Key skills for many digital marketing jobs include copywriting, SEO knowledge, research abilities, project management, and ...