OpenAI bets its future on a distraction-free experience, sacrificing ad revenue to stop Google’s ecosystem from winning the ...
Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...
The platform introduced “Homepage Feature” in closed beta, and expanded programmatic access via Amazon DSP, Liftoff, Index ...
has left WPP Media after serving as its head of programmatic and ad operations for five years since 2021, as he announced on ...
Sharma said that he plans to take a short break before announcing his next professional move and no details have been shared ...
Magnite (MGNI) is back in focus after being named the ad tech monetization launch partner for cloud gaming platform PH²ND, along with a new data integration with Cognitiv that broadens tools for ...
Roblox has announced a major expansion of its advertising platform, strengthening its position as a destination for brands ...
“We’re delivering news all the time on FAST, not just five to six on broadcast TV,” she said at NAB Show New York, noting ...
Adtech companies are rethinking their strategies amid the rise of AI and declines in web traffic. We break down the key ...
WPP Media, Butler/Till, MiQ and others today announced they are working to launch PubMatic AgenticOS, an operating system designed to drive autonomous, agent-to-agent advertising across premium ...
Geopolitical pressures and AI concerns still loom, but advertising is predicted to keep growing this year … though it's the ...