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The senior living market in the United States is an underdeveloped opportunity, with low acceptance, negative perceptions and muddled messages.

Founded in 2019 by industry veterans Josh McGrane and Stephen Yates, TrueTouch Floors set out to stand apart in a crowded ...

Learn which strategies matter now and where marketers should shift budgets for stronger, more reliable performance this year.

Learn how smart mobile push notifications keep users coming back, driving better engagement and retention in today’s mobile-first landscape.

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A new study published in Marketing Science has found that some of the most widely considered online advertising safety and ...

Successful entrepreneurs have adjusted marketing and sales mindsets to incorporate digital tools and analytics. Learn today's ...

Looking for growth beyond Google Search? Demand Gen pushes your ads to the right audiences across YouTube, Discover, and ...

UserTesting, the leading provider of customer insights for the enterprise, today announced it has acquired User Interviews, the leading participant recruitment platform for user research, market ...

Discover how companies boost profits through first, second, and third-degree price discrimination strategies, targeting ...

Discover how adaptive selling tailors your sales strategy to customer needs, enhancing client relationships and boosting business success through customization.