The ‘Math of Marketing’ IP focuses on resolving the critical tension between immediate ROI and sustainable brand equity ...

A Spelunker Thought She Found Trash in a Cave. It Was Actually Evidence of a Lost Civilization.

The first output under the initiative will be a report titled Math of Marketing: How Modern CMOs Measure What Matters, which will outline findings from the initial study.

Watch me assemble this adorable mini mushroom building set! It’s a fun, quick diy project that brings a pop of cuteness to ...

The framework will study short- vs long-term returns, customer retention, AI and attribution tools, and how marketers test ...

These four classroom shifts can make academic risk-taking feel safer, clearer, and more worthwhile for middle school students ...

Project Imo launched a STEAM Futures Workshop Series in partnership with Liberty Bank and Eversource. The new workshop series ...

Psychological research shows that intolerance of uncertainty limits reasoning ability. Highly intelligent individuals tend to ...

Earthquakes happen daily, sometimes with devastating consequences, yet predicting them remains out of reach. What scientists ...

A fourth charter school — called Horizon Science Academy — received approval Thursday from the Iowa State Board of Education ...

Martin Valkanov of French-American School earns a silver award in the competition in Thailand, representing Team USA ...

The New York–based program studies how structured musical elements may assist student understanding of math concepts. Structured rhythm can provide a framework that helps students organize and ...