The company announced the upgrade Alexa+ last year, which is powered by generative artificial intelligence to be more ...

Amazon automatically upgrading Alexa plus for Prime members is raising concerns over control, performance changes, and mixed ...

Amazon unveiled Alexa+ almost a year ago. The generative AI-powered version is supposed to bring the assistant into the modern age, offering more natural language interactions, ...

Though Alexa+ is free for Prime members, and it's easy to go back to the original Alexa for now, users argue that Amazon ...