Last week, a Sales Machine reader by the name of Mike Kroll posted a LONG comment to an older post. His comment laid out a method for cold calling that transforms the runaround that prospects often ...

Like any other marketing strategy, cold calling isn’t perfect for every situation. But when executed properly, it can be a powerful way to scale your advisory business. “There’s something to be said ...

Earlier this week, I posted a quick test to discover "Is Your Cold Calling Script Effective." That post contained a sample script that Keith Rosen got from from one of his clients. According to Keith, ...

Cold calling scripts are the most commonly recommended tool to assist a new salesperson in prospecting for sales. However, cold calling scripts are frequently overused, abused, and relied upon as ...

A great cold call script helps reps make a positive first impression. You can customize these examples and start using them right away. Explore Get the web's best business technology news, tutorials, ...

A long while back, I posted a “programmed” version of that script, but the links are screwed up, so here’s a simplified and improved version. The script starts with “The Opening,” below. Here’s some ...

And you don’t know if you’ll upset them by calling or if they’ll shut down the conversation before you get a chance to explain. To help you figure out what to say to prospects, we’ve gathered 17 ...