Make no mistake, either Agentforce is Salesforce's future or its future looks pretty bleak. For now, most CRM investors are ecstatic about the product's possibilities. Ditto for its just-announced ...

It’s not about making machines smarter; it’s about making human interactions more meaningful,” said Shankar Raj, an ...

This year, enterprise communications professionals will be figuring out how to augment the human workforce while also ...

As early adopters have discovered, Copilot delivers real transformation only when it becomes an integral part of critical ...

Enterprise AI adoption surged in 2025, but scaling still lags. Explore 7 key enterprise AI adoption trends shaping 2026.

Explore why approaching Customer Experience (CX) as a technology project leads to failure, and discover the importance of a ...

Instead of relying on user paths or platform-based credit, causal approaches use experiments and incrementality models to determine whether a specific action genuinely affected an outcome.

An AI roadmap is a living, breathing playbook that can guide an organization’s evolution into an AI-driven innovator. It’s ...

Instead, through a combination of future-focused systems integration planning, strong governance principles and ...

I recommend NOW shares at current levels, expecting sustained 20%+ revenue growth, mid-30% free cash flow margins, and ...

As with previous tech transitions, IT and HR must collaborate to soften the impact of AI-fueled transformation on employees — ...