Marketers have the power to shift pricing from a “finance-led” approach focused on discounting and price elasticity to something “truly innovative”.

Getting office workers to switch from typing to voice input is an “uphill battle,” but Wispr customers are showing that voice ...

Duke University engineers are using artificial intelligence to do something scientists have chased for centuries; turn messy, real-world motion into simple rules you can write down. The work comes ...

More than motivation, resolutions need a method. These psychological tools help you move forward without guilt and with ...

A new computational model of the brain based closely on its biology and physiology not only learned a simple visual category learning task exactly as well as lab animals, but even enabled the ...

Want to change your behavior? How about your consumers' behavior? A new Georgetown study reveals how overlooked cues are the ...

AI, trust, wellness, value, authenticity and proof-led sustainability with real-world examples and brand action ...

When a relational goal feels too big or too inauthentic, the nervous system can perceive it as a heavy load and shut down in response. But just one small, manageable adjustment slides under the ...

Fixing the balance of a single brain circuit erased anxiety and social deficits in mice, revealing a powerful new target for ...

Keystone habits are foundational behaviors that can influence other areas of your well-being. When you establish one, it sets off a cascade of positive changes.