Learn how to evaluate partner types across the marketing funnel, improve attribution, and build the foundation for a ...

Advertising & Promotions - Are B2B marketers running out-of-home (OOH) ad campaigns? When they think of OOH advertising, what ...

Some 27% of small business owners say AI prompt engineering is already a very important skill for their business, and 53% say ...

Some 38% of professionals say their firm canceled or downgraded legacy SaaS solutions in 2025, and 21% say they replaced legacy solutions with AI-native tools. That's according to a recent survey ...

Artificial Intelligence - Catch up on select AI news and developments from the past two weeks or so. Stay in the know.

Discover how AI is transforming PR and marketing by automating repetitive tasks, improving workflows, and freeing teams to ...

Learn why local and trade publications are just as valuable in your PR strategy as national outlets to building trust, ...

Advertising & Promotions - What makes digital advertising creative great? Are marketers measuring creative quality against ...

Catch up on select AI news and developments from the past week or so: Google launches Gemini 3 and bakes it into search from Day One. Google has unveiled Gemini 3 and immediately wired it into its ...

Reaching out and follow up are the top corporate cliché phrases that people can't stop using in their emails, according to ...

Apple is the most valuable brand in the world in 2025, with a brand value of nearly $1.3 trillion. That's according to Kantar BrandZ’s annual ranking of the 100 most valuable global brands. An ...

Companies need a new game plan to get found in search engines and AI chatbots. Free event from MarketingProfs and Search ...