Stagwell has launched "The Machine", a marketing platform designed to make existing tools more intelligent and predictive.
Times Square has gone tropical this December. Grab, Southeast Asia’s superapp, has launched a series of 15-second ads ...
Zouk Singapore is gearing up for its boldest reinvention yet, with a multi-million-dollar renovation across Zouk Mainroom, ...
Singapore’s job market is set for another year of cautious pay growth, AI-driven workplace change, and flexible workforce ...
The National Arts Council (NAC) has launched a new multi-year brand campaign, “Life. Better with the arts”, developed in ...
When Pantone unveils its Colour of the Year, the announcement rarely lands quietly. Designers, brands and marketers around ...
Scoot has rolled out the second edition of its "Scoot with heart" campaign, continuing its focus on human connection and ...
KFC Singapore has appointed Maker Lab as its creative agency for a three-year contract, with the agency set to drive the fast ...
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Qualtrics is making one of its biggest moves yet in the experience management space, announcing a US$6.75 billion investment to acquire Press Ganey Forsta - a data analytics and experience measurement ...
Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z. From the ...
Bill Bernbach once said creativity was the most powerful force in business. As Omnicom and Interpublic Group move closer to finalising their US$13.5 billion merger, market forces may yet prove him ...
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