Network reciprocity has been widely advertised in theoretical studies as one of the basic cooperation-promoting mechanisms, but experimental evidence favoring this type of reciprocity was published ...

Chung, Doug J., and Das Narayandas. "Incentives versus Reciprocity: Insights from a Field Experiment." Journal of Marketing Research (JMR) 54, no. 4 (August 2017): 511–524. (Lead article.) ...

Human beings are among the most cooperative species on the planet. Yet it’s not always safe to cooperate with a stranger. What if they don’t have your interests at heart? The ability to decide when to ...

Some of the most fundamental questions concerning our evolutionary origins, our social relations, and the organization of society are centred around issues of altruism and selfishness. Experimental ...

This is a preview. Log in through your library . Abstract We find that a process of voluntary association where individuals express a preference about whom they want to be associated with can create ...

When it comes to favors, we take for granted that people will pay us back. But the “you scratch my back, I’ll scratch yours” response is not instinctive; it must be learned. Even the psychologists who ...

20130128_me_06.mp3?orgId=1&topicId=1128&d=537&p=3&story=170272582&t=progseg&e=170272875&seg=6&ft=nprml&f=170272582 Listen • 8:58 20130128_me_06.mp3?orgId=1&topicId ...