Advertiser Perceptions and eMarketer data show 82% of marketers and media agencies now buy audio programmatically, with ...

Maticoo, an AI-driven programmatic advertising platform, today announced the expansion of its advertising supply coverage and programmatic activation capabilities across micro series inventory, ...

Imagine capturing a shopper’s attention not only during the action, but also during the intermission. That’s the quiet power of pause ads, an emerging frontier in Connected TV (CTV) advertising that ...

Dentsu, Omnicom Media Group, WPP, Disney, Magnite, PubMatic, Hearst, News Corp, Yahoo, Amazon Ads, The Trade Desk, Raptive, ...

Euronews, a global media leader delivering independent news across TV and digital platforms, achieved significant year-over-year growth in programmatic advertising revenue in July 2025, following the ...

Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic advertising is no exception. While programmatic providers are equipping their solutions with more and more ...

Jana Jakovljevic is the head of programmatic solutions at Spotify. She is also previously employed by Rubicon Project. Jakovljevic participated in this Q&A after the streamer’s late July announcement ...

The Trade Desk's business has been affected by competition from much larger rivals like Amazon. But the company is confident it can rebound, helped by growth in the programmatic advertising market.

A new IAB Tech Lab group is working on ground rules for the very unruly $200 billion programmatic ad market. Godspeed!