WordPress is the most flexible platform for online sales available today. The open-source nature of WordPress ensures that it is a reliable platform that is not going to disappear one day or go out of ...

As 2023 approaches and you start building your business’s New Year’s resolutions, put online accessibility at the top of your to-do list. According to the CDC, customers with disabilities represent 26 ...

Google’s helpful content system has put pressure on ecommerce websites to improve their content’s value for users. This article explores practical ways to make ecommerce content more helpful without ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...

More than any other aspect of a site, you need customers to be able to quickly find what they came for, while not overwhelming them with an overly complex structure. There is, on average, a less than ...

The numbers poured into e-commerce each year don’t necessarily point to an industry in need. In fact, a study by the U.S. Commerce Department estimates that Americans spent more than $300 billion in ...

It’s never been more important for young designers to have strong e-commerce sites, and those that succeed will have an enormous opportunity for growth at a critical survival point. “AI and ...

Reviews are a goldmine of data for ecommerce sites, yet many businesses fail to fully harness their potential. Often, reviews are collected but left underutilized, despite being some of the most ...

Google ads are a real game changer for e-commerce companies looking to increase traffic and sales. However, creating high-converting ads requires strategy and precision. Here are the steps for ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Kathleen Elkins Every time Kathleen publishes a story, you’ll get an alert straight to your ...

Most online retailers deploy analytics software that can generate insights into how shoppers engage — which products they search for, how they navigate categories and brands, which activity correlates ...