LITTLE ROCK — The founders of Zumba, the Latin dance fitness craze, know how to play the marketing game. Just as a fast-food chain must invent original ways to combine ingredients to generate new ...
An early morning 45-minute workout session isn’t Y! Lifestyle’s idea of the perfect way to start the day. But throw in a celeb, some maracas and a super enthusiastic Zumba teacher and we’re sold. When ...
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