The phrase “content is king” has become a marketing cliché, but that doesn’t make it any less true. The problem is that many marketers get so caught up in creating a regular stream of content that ...

Whether you’re in sales or marketing, you’re pretty much trained to talk about how awesome your product or service is and why people should buy it. Always be closing, as they say. Well, what if you ...

Creating content which demonstrates your expertise and point of view is a great way to win new business and get promoted. However, the idea that a post should be read by millions to be useful ...

This list of content marketing tips is a must-read, including some that are often overlooked by many marketers. Find out what you could be missing out on. Repeated studies have shown blogs with videos ...

Creating content on a regular basis for your company’s website, blog, and social media channels is no easy task. At Wild Creations, our content strategy includes posting new content throughout the ...

Google's Danny Sullivan reiterated that when it comes to AI content, Google is fine with it, as long as the content is useful and written for people. If you are using AI to write spam, then that is ...

Belfast digital agency co-founders Ciaran and Michelle Connolly build content network spanning education, business, tourism, food, and motoring Create genuinely useful content that helps people, and ...

With all the buzz around generative AI in search, Google today reiterated and clarified some of its advice about AI-generated content. In short, Google does not care who – or what – writes your ...

Google’s SEO Starter guide states that compelling and useful content is highly important, more than most other traditional ranking factors. Because getting content right is so important for ranking, I ...