Google today announced a new open standard, called the Universal Commerce Protocol (UCP) for AI agent-based shopping, at the ...

Universal Commerce Protocol is an open standard that establishes a common language for AI agents and systems to work together ...

Google’s new open commerce standard aims to reduce cart abandonment and enable agent-led buying across Search, Gemini, and ...

Ant International is collaborating with Google on the launch of its Universal Commerce Protocol (UCP), a new open standard for agentic commerce.

Google LLC has unveiled a new open commerce standard that’s designed to enable artificial intelligence agents to automate the ...

Future-proof their business with a unified open standard to power additional commerce actions ...

Google CEO Sundar Pichai on Sunday posted that AI agents will be a big part of how we shop in the not-so-distant future as he ...